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Catherine Lovering is a freelance writer with bylines on Healthline, Interest.com, IvyExec.com, and Paste. Her areas of expertise include health, consumer information, personal finance, legal marketing, small business, individual and corporate taxation, insurance, Canadian tax law, Canadian consumer finance, digital marketing, content marketing, fitness, and public policy. She holds an LLB (JD) from the University of Victoria.
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Recent Articles
Harnessing Vulnerability in the Legal Industry
Vulnerability feels like a “soft” word with no place in the highly competitive, high-risk world of legal practice. However, the idea of embracing vulnerability has been gaining traction in the profession. It can support many of your practice ideals, from positive client feedback to high job satisfaction. What Is Vulnerability? Researcher Brene Brown takes a…Read More
Neurobics in the Legal Industry
They say practice makes perfect; for lawyers, this can mean developing superior skills in research, witness interviewing, cross-examination, and negotiation. While you’re honing those skills that are fundamental to your expertise, you might neglect to feed your brain with new and novel experiences. This novelty helps the brain to grow, allowing you to become a…Read More
Empathy and Emotional Connectivity in the Legal Industry
Torts, contracts, criminal law – did you take a law school class on empathy? If you’re like the vast majority of legal professionals, the answer is no. There’s been buzz on the words “empathy” and “emotional connectivity” in the legal industry of late, as people in the profession have been rethinking the detached approach many…Read More
Professional & Personal Development Series: DEI for Law Firms
DEI for law firms is about expanding the culture of a practice to include those whose voices have traditionally not been heard in the legal industry. There are a number of ways legal practices implement DEI and several potential benefits of doing so. What is DEI? Diversity, equity, inclusion (DEI) is a general term for…Read More
Legality of Psychedelics in the U.S.
Over the past few years, there has been growing legal and social acceptance of drugs like cannabis for recreational and medicinal use. Even as the laws surrounding cannabis vary around the country, some states are going beyond this drug to explore changing regulations around psychedelic drugs. There is growing interest in the potential medicinal benefits…Read More
What Does AI Look Like for Different AOPs?
Artificial intelligence (AI) is the buzzword of the day in many industries, from education to administration. Legal services are no exception. Many fear the introduction of tools like ChatGPT threatens jobs in the legal industry, while others hail them as support resources that can make legal work less burdensome and more efficient. So, who’s right?…Read More
Can a law firm be considered a startup?
A small law firm can be a challenging entrepreneurial endeavor. There is constant competition for clients and it can take effort to get your name out. Is a law firm considered a startup as it’s getting off the ground? While a law firm might not fit the traditional image of a startup, a new legal…Read More
8 Ways to Build Prominence That Google Loves
Google has made it clear that they will give preference in their search results to businesses that demonstrate prominence. They define this as “how well known a business is” and indicate that this is measured based on information Google has about a business from across the web. Their goal is to provide the best results…Read More
8 Steps to Build a Legal Marketing Plan and Measure ROI
According to the American Bar Association, there are 1.3 million lawyers in the U.S. For consumers, that’s a lot of choices. For legal professionals wanting to make their mark, it can be a challenge to stand out. Legal marketing is an essential process to build and maintain a successful law practice. The objective is largely to…Read More
SXSW for Lawyers: What to look forward to at SXSW 2024
South by Southwest (SXSW) is an organization that explores all things music, technology, film, education, and culture. Its annual conference in Austin, Texas, features a healthy list of panel sessions for creatives and those who work with them. It’s a place for the convergence of ideas, from some of the top names in industry and…Read More